It is important that communication is as precise, personaliz and tailor as possible. Therefore, the ideal is to create content align with the stage of the sales funnel that the potential customer is in. Don’t forget to also define which channel or channels will be us to deliver the content creat to reach and interact with the pre-select target audience .
See 3 suggestions for communication channels that you can use to nurture and qualify leads with great bolivia phone number library to increase your company’s revenue.
1. LinkIn Use account-bas
Social mia is already a part of our lives, not only in our personal lives, but also in our professional lives. These online mia outlets offer a variety of business and social selling opportunities for companies of all sizes and sectors.
In the case of businesses that operate on a Business to Business model, it may be a good idea, for example, to when launching a campaign LinkIn to prospect business leads , as this network is known for being a meeting place for decision-makers who occupy the most diverse positions in a series of companies with profiles on the professional network, as LinkIn is known.
2. Email marketing
Email remains one of the main means of digital communication , especially book your list companies. Therefore, it is recommend to use it as a direct marketing tool for personaliz contact with leads.
Create a plan for the content that will be discuss in marketing emails and that is relevant and useful for the day-to-day lives of those who hold decision-making positions in the companies you want to have as clients.
3. Advertisements
Creating campaigns on online advertising platforms is a quick and efficient way to gain visibility among a segment target audience made up of those who have influence over commercial decisions of potential corporate clients.
Once again, LinkIn is a good choice when it comes to paid traffic because its advertising platform, LinkIn Ads , allows you to segment your target audience bas on your users’ position in the companies they work for, in addition to, of course, advertising on Google through campaigns creat in Google Ads .
In this post, you learn what account-bas marketing is and how this strategy narrows the number of prospects to focus efforts on increasing the success rate of converting high-value, higher-ticket prospects.