Make sure you answer these questions quickly in the text on the page and be brief in your answer. Any information that follows is for further reading or information for your user.
A good place to start with these keywords is to look at “related searches” on Google related to your business. The FAQ sections are a great place to answer these questions.
2. Maintain a conversational tone
If you plan to be the topic of conversation between a voice search engine and its digital assistant, you need to make your content conversational. Run your content through a grammar checker like Grammarly, which will also help you understand its tone. You can then make adjustments to make it less formal and more conversational.
One easy way to get started with conversational content is to use first and second person pronouns, such as we and you. Another important element of conversational writing is to avoid jargon, including technical language. And if you can, include a little humor in your articles.
You don’t have to dumb down your content or make it super casual to win with voice search. But you should write it as if you were speaking it.
3. Focus on Local SEO
The top questions people ask their voice assistants are related to local businesses. So if you want to take advantage of this traffic, you should also focus on local SEO to reach potential customers nearby.
Many people who search by voice on a smartphone are on the go. They may be driving and can’t type at the moment, or they may be hanging out with friends and want to minimize their digital interactions.
When considering local SEO, start with a strong country email list Google My Business profile. This will help Google gather information about you online and is a powerful tactic for showing up in local search results, both written and verbal.
4. Work on becoming an answer box
When voice assistants read out answers, they are often the results of a featured snippet related to a search query. These results appear above the organic search results in Google. In some cases, the content appears as a short paragraph, while in others, it appears as a bulleted or numbered list.
Virtual assistants read this snippet to answer queries, but it’s also the primary place where visual users’ eyes go when scanning results. But to be a featured snippet, you need to answer the query concisely and completely. Google looks for the most complete, easy-to-read answer when choosing what goes into a featured snippet.
5. Enable schema markup
Microdata is structured data that you add to your afghanistan business directory website’s HTML code. It helps search engines better understand the content and provide information to users. Schema typically includes valuable information about your business, such as opening hours, physical address, reviews, how to contact them, etc.
While your visitors won’t see this information, indexing bots will see it and can help them understand your content better. This will help make your site more relevant to different search queries, which can help you get voice search results.
6. Check your mobile optimization
Most websites today use mobile-first design. The tricky part is that when you make changes to your site, it can impact your mobile optimization. Take some time to analyze your mobile optimization to take advantage of the more than half of all global internet traffic that comes from mobile devices.
Additionally, mobile users are the ones who typically use voice search. Search engines place a lot of importance on mobile user experience. 8 big google updates from the past year (with advice from marketers) Make sure you are prepared for this with a mobile-optimized website.
7. Check your website speed
If you’re looking for ways to rank high for visual or voice search, you’ll need a fast website. If your site loads too slowly for the voice assistant to respond, it’ll just keep going. Or you won’t even rank high enough in the results to be part of the voice assistant’s solution set.
Your web pages should load in two seconds or less to provide the best user experience. Google also places a lot of importance on this metric. Use a website speed test tool and update your website regularly to ensure it meets the standards.
SEO Optimization for Visual and Verbal Search
Whether you’re working to improve your visual or verbal search rankings, New Light Digital can help. Get your site ranked on page one to increase organic traffic and start seeing ROI. Schedule a free consultation today .