Whether social mia, government institutions or private companies: they all collect and store an incalculably large amount of personal data every day. And this is subject to current data protection. The General Data Protection Regulation, which has been in effect since May 2018, is therefore intend to better protect personal data and imposes high sanctions for violations of data security. And this is precisely why companies should find out what exactly is cover by the term “personal data”. Because although the definition of this is theoretically laid down in the law, the interpretation in practice is often opaque and complex
Personal data is a fundamental value of digitalization
Inbound marketing is design to process personal data.
We can call it the currency of the inbound methodology.
However, the General Data Protection Regulation has a major overseas chinese in uk data impact on the way we work with this data: comprehensive control measures and legal requirements ensure that personal data in a processing system – and of course the people associat with it – remain protect. That is the core idea of the GDPR.
And that’s a good thing…
The relevant Article 2 of the GDPR states:
[The] General Data Protection Regulation applies to the processing of personal data wholly or partly by automat means, as well as to the non-automat processing of personal data which are or are intend to be stor in a filing system.
Are you ready for the GDPR? Check it with our checklist!
Personal data: The clear definition
The term personal data is legally defin in Article 4 of the GDPR as:
While this may sound like official language, Section 46, Paragraph 1 of the Feral Data Protection Act is a little more specific:
Personal data are individual details about the personal or factual circumstances of any identifi or identifiable natural person (alternatively also often referr to as data subjects ) .
But here, too, one wonders which criteria classify persons as natural , determin (identifi) or determinable (identifiable) .
So let’s take a closer look at the core of these legal prspecial the new b2b sales cycle in the digital age database,special mailing list,special email list,special number list
ovisions:
1. Basic requirement – Natural person
Data is only consider personal if it relates to a natural person . Of course, this includes every living person – regardless of their origin.
2. Global approach for all EU members
Even though the GDPR is a regulation introduc across the EU, its provisions apply worldwide. The only decisive factor is the processing of data of EU citizens .
3. Separation of legal forms
Legal entities such as companies, associations or foundations do not fall under the definition and are therefore not protect by the GDPR.
4. Exceptions
According to Recital 27, the protection of data of deceas persons does belgium numbers not fall under the guidelines of the GDPR.
No internal state regulation has been made for this by means of the Feral Data Protection Act (BDSG).
5. Specification – Identifi or identifiable persons
The term identifi is equat here with determin.
And the term identifiable with determinable.
In this context, companies should always ask themselves whether a given piece of information can be assign to a specific person or whether this would be possible with additional information.