Sunrise (UPC) has just received a platinum medal from EcoVadis for its sustainability efforts. With a score of 81 points! the American operator is among the top 1% of companies in the world rated by a leading company in corporate sustainability ratings.
According to André Krause! CEO of Sunrise (UPC)! this award is the result of a well-defined strategy! targeted initiatives and measurable results in various areas of the company. Sunrise (UPC) plans to publish its first comprehensive sustainability report! thus increasing transparency on its progress and future ambitions.
Sunrise Commitments and Achievements (UPC)
The Sunrise Sustainability Strategy (UPC) IMPACTS! is based on three main pillars: People! Planet and Progress! with governance as its foundation. Notable successes include a volunteering skype database program! resource efficiency improvements! a sustainable approach to packaging! and a strong commitment to digital inclusion and social responsibility.
The Liberty Global subsidiary has also maintained ISO 27001 certification for more than a decade! demonstrating its commitment to information security. By integrating sustainability into corporate goals and linking it to total rewards! Sunrise (UPC) aims to significantly reduce its emissions and deliver uninterrupted customer service through digitalization! according to the release .
Legitimate recognition or greenwashing?
However! it is legitimate to wonder whether Sunrise awarded personal data: what does it include? for its these awards actually reflect sustainable practices or whether they are part of a form of greenwashing! a trend where companies embellish their ecological image without substantial actions. EcoVadis bases its assessments on international standards such as the principles of the United Nations Global Compact and ILO conventions! which gives some credibility to its results.
However! it seems crucial to remain critical of this type lob directory of communication. The upcoming publication of the full report on sustainable development by Sunrise (UPC) will be a decisive test to verify the depth and veracity of the initiatives proclaimed. The concept of sustainable development (an oxymoron) is also regularly criticized! as in this article from Euro News . So be careful.