The concept of natural link All it took was hiring an intern to submit mass listings to directories or write articles for press release sites. Alternatively, it was possible to offer uninteresting but popular content by investing the financial and technical resources to create a network of sites or pay for the best links.
Needless to say, google engineers. Did not appreciate this misuse of the. Page rank concept, since ultimately the. Relevance of the results was called into question. By these abuses… And beyond relevance, it is the very loyalty. Of users that is threatened.
Google’s strictness regarding links obtained in an unnatural way is very strong, and the efforts made to track attempts at manipulation demonstrate the importance of netlinking in the relevance of results.
What Google says about The concept of natural link natural links
Google’s policy on netlinking actions is very clear and it is engraved in the silicon of the company’s servers:Any link intended to manipulate a site’s Page Rank or ranking in Google search results can be considered part of a link scheme and a special lead violation of Google’s Webmaster Guidelines. This includes any behavior that manipulates inbound or outbound links from your site.
— Link Schemes – Google Quality Guidelines
- Buying or selling links;
- Excessive cross-linking;
- Using tools that automate link building;
- Adding links tracked by Google to online advertisements;
- Over-optimization of link anchors;
- etc.
You can find all the official subject lines for sales emails with the highest opening rate recommendations in the Google guide .
Updates to support natural connections
While Google explicitly denounces attempts to manipulate popularity, its engineers have also provided concrete answers to this problem since the early 2000s.
Cassandra (2003), one of Google’s first major updates, notably combated hidden links.
The “nofollow” attribute (2005) provided a tool for webmasters who wanted to adhere more strictly to Google’s guidelines. Since a link with the “nofollow” attribute does not distribute Page Rank, it can be used, for example, in advertising phone number iran banners or sponsored articles to link to the advertiser’s website.
Jagger (2005) focused on low-quality links, particularly link farms, reciprocal links, and purchased links.
Penguin (2012) addressed spam factors, particularly netlinking and over-optimization. Its consequences were dire for the most exposed sites.