On air is a regular digest from Likeni with the most important, fresh and smart materials that came out this week.

This week, we learned which images users searched for telegram data most during self-isolation. We also looked at the best time to publish posts on social media.

Pavel Durov reported that due to the US court ban, it was not possible to launch TON on time, and noted that he has already  paid TON investors more than $1.2 billion  directly or in the form of loans.

• TikTok has introduced a new business platform, “TikTok for Business” .
• Instagram is expanding opportunities for selling products through the social network.
• When is the best time to publish posts on VKontakte, Telegram, Instagram and Facebook.
• Odnoklassniki now allows you to upload your own sticker sets .
• Telegram beta for iOS now features video calls .
• YouTube has introduced a new type of campaigns called Video action campaigns .
• Instagram is testing the ability to promote posts important for the week: video calls in telegram and advertising on instagram without a presence on facebook without linking them to a Facebook account .
• The Ministry of Communications explained why Telegram was unblocked in Russia.
• What images did users search for most during self-isolation?
• Now any user can shoot videos on VKontakte .
• Pavel Durov is going to make Telegram more accessible in China and Iran .
• YouTube will start showing branded products under commercials.

Key SMM Tools in 2020

The founder of the SMM agency GreenPR, Damir Khalilov, spoke at the SynergyOnlineForum and talked about current SMM tools.

What is the time: 6 minutes.

Sometimes we hire newcomers who have mobile list completed specialized courses, but it all depends on the course program. There are serious educational platforms that everyone has heard of: Netology, Skillfactory, Convert Monster, GeekBrains. We are confident in them, as they prepare relevant content and value their reputation, working competently with students.

But students should understand that without additional self-education and desire, these courses are not enough. This applies not only to digital specialties, but also to education in general. It is important to constantly learn new things, test tools and approaches.