Here is my full presentation , as it took place in Bilbao. I hope you find it interesting biggest mistake .
I must not forget to thank all the attendees at the presentations, the volunteers of WordCamp Bilbao, the organization and all the sponsors , without whom this incredible event would not have been possible .
It was a pleasure to meet the WordCamp community , and above all, such good and interesting professionals, with whom I was able to share an exquisite dinner at a cider house in Barakaldo, but that’s another story that I’ll tell you over a few beers, hehehe.
I can’t remember biggest mistake any specific ones right now
but I’ve made a lot of mistakes, and 20 years is a long time. Following on from the last answer, for example, perhaps at some point I didn’t value the team enough. In some projects we’ve launched, we made the mistake of arriving late. Or not believing enough in an idea and therefore not allocating the resources it deserved. And I could go on, hehe, but the important thing is that I’ve learned something from all of them .
Which of the marketing events being lithuania phone number library held are you most fond of or would you like to participate in, even if it’s on a global scale? Why is FOA so important to you?
The one I’m most fond of… well, maybe Cannes Lions , because besides being the most important event for the industry, the time spent together during those days is quite relaxed. having worked with different For example, we often make the trip with our colleagues from El Programa de la Publicidad , with whom we not only share the press room, but also carpool, meals, etc. We used to have the press lunch with all our Spanish colleagues. There are also parties organized by the agencies where we have talks with creatives and executives. Sometimes, as a team, we’ve even gone sightseeing in the area!
As for FOA it’s important because
it’s our flagship event, the first one we’ve launched in the events world, and the largest we’ve organized this year. We’ve managed to position it as one of the most important clean email gatherings in the industry. We bring together advertisers, agencies, and the most relevant people in the sector, from whom we’re always learning.
What projects are you working on at MarketingDirecto for 2019?
This year, we’re going to focus on strengthening our current events. On the one hand, we’re revamping some of our events to take a significant qualitative leap forward and match their bigger brother , FOA . On the other, we’re consolidating our presence in the Mexican market, where we grew significantly last year thanks to the work of our representative in Mexico City and the efforts of the Spanish team here. And we’re sure to come up with something else; it’s our 20th anniversary , and we’ll surprise everyone with something ;-).