While we try to figure out which platforms are the most profitable, a technological battle is being waged among the social media giants. The launch of Meta’s latest text-based app Threads did not go unnoticed by competitor Twitter. Twitter was soon renamed ‘X’. And now TikTok is also introducing a feature for text-based messages. Eva Dorhetso (Someflex) summarizes the latest developments on social media in her social update .
It is certainly not a slow period in social media land. But what do all these (technological) developments mean for you or your organization? When asked, Eva shares her ultimate tip: “ Your adaptability is your greatest asset in these rapidly changing times. Make sure you are flexible. Dive into the world of AI for content creation, experiment with the latest features and stay curious about what the next trend will be. ”
But she also emphasizes the
importance of authentic, valuable content. “ It’s the quality of your content that counts. It’s not just about what overseas data you share, it’s about creating meaningful connections with your audience. ” Finally, Eva says it’s all about taking decisive action and being proactive. “ Keep learning, but above all, make sure you translate your knowledge into concrete actions and strategies .”
Your adaptability is your greatest asset in these rapidly changing times. –In today’s dynamic world, where the digital environment is ever expanding, the political landscape in many ways seems to be anchored in the past. The current political climate is largely dominated by traditional media.
But there are exceptions
During the campaign period for the 2021 Dutch elections, some parties actively advertised on social media. In the last election week, the FVD even spent school email list more than €150,000 on social media advertisements . The party ended up with 8 seats.
Yet politicians often prioritize television programs (if they connect at all) and television remains a primary platform what to write in your instagram content plan for political communication. And that while the younger generations are much less interested in it. This absence of social media in political communication leads to missed opportunities for in-depth conversations and connections with citizens.